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This is not about us

It’s about you.

Ready to take your business to the next stage? Need to persuade people to work for you, buy from you or invest in you?

We bring marketing and strategic communications expertise to fast-growing companies with interesting ambitions. And we do it fast, flexibly and cost-effectively thanks to our lean core team, a network of specialists and low overheads. We’re part of the new way of doing business, just like you.

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Your problems, solved

What if business life-stage were a better predictor of marketing need than sector?

We put that question to everyone from angels and VCs to founders and business schools. The result - a marketing and communications partnership to serve ambitious, fast-growing start-ups and SMEs.

We're right by your side on your journey from start-up to scale-up. Use us to sort your marketing 'jobs to be done': refine market positioning, prep for a funding round, develop a powerful proposition and crisp copy, create a stirring brand video or punchy product demo, handle PR...The A to Z of strategic communications and marketing to sweep you from (Series) A to B.

Here’s why we believe your challenge is distinct.

  • Your business has got less than 2 years’ runway till your next funding round. In fact, you're statistically more likely to go bust than go big. Focuses the mind (or hangs like the sword of Damocles over your desk).
  • You won’t be able to innovate unless you can attract the right talent to your team. But you're fishing in an incredibly competitive pool, so how you can pull in the people?
  • You thought 'build it and they will come'. But they haven't. The product turns out not to sell itself, after all. Your solution is in search of a problem – a need and value recognised by customers.
  • You know you need specialist communications and marketing in your team, but you're watching your burn rate and can't justify senior, full-time resource.
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Why hire us

  • Caroline Brown

Caroline, a former Marketing Director, combines strategy, market research and copywriting skills. She’s helped everyone from tomorrow's brightest SaaS start-ups to centuries-old schools to find their voice and tell their story.

Caroline particularly enjoys applying the science of behavioural economics to marketing strategy and helping companies use communications techniques for better recruitment.

  • Chris Dell

Chris was CEO of Saatchi Masius, a leading specialist, corporate and B2B communications agency. He’s used brand strategy to achieve everything from getting the Red Arrows off the ground in support of UK trade, to selling construction machinery; from launching investment products to HNWs to consulting for consultants!

Chris is interested in how ideas can be put to work inside and outside a company to accelerate or cement growth.

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Ways to work together

We understand the demands of rapid growth, funding pressures and high stakes. We've developed four ways of working to give you exactly the strategic communications and marketing expertise you need, right now.

How long have you got?

  • 5 days? Scale Sprint, inspired by the Google Ventures Design Sprint, is a (very) intensive short process to create and test marketing solutions to a specific business challenge, such as product-market fit.
  • 5 weeks? Work with us at a more relaxed pace to improve your market proposition, create a PR strategy, target talent or help you prepare for a funding round.
  • 5 months? Hire us on a daily rate as your Virtual Chief Marketing Officer: a part-time, flexible senior resource for those who don't have anyone to manage their marketing, but recognise they need to do some all the same.
  • 5 hours? You may be surprised how far you can get in one of our brand masterclasses, for businesses and accelerators.
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Happy clients

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Challenges we've tackled

We've helped:

  • a tech start-up map its IP + deep learning to a market need | market insight and brand strategy
  • an online therapy provider secure Series A funding | corporate comms strategy, message framework, video, all hands event
  • a sports tech start-up find its feet | positioning, pitch deck, web design, copywriting
  • a global construction scale-up pivot post Series B funding | positioning refresh, visual identity, tone of voice
  • a med-tech start-up turn software skill into services | use cases, elevator pitch, web copywriting
  • a bank understand and meet the needs of its scale-up customers | brand masterclasses
  • a lobbying organisation deliver a city-wide project | creative ideas, report design, case studies, media relations


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Insights

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Contact us

Drop us a line or give us a call

info@thescalepartnership.com
Chris Dell +44 (0)7979 202222
Caroline Brown +44 (0)7866 713335

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We’re part of the co-working community at St John's Innovation Centre, Cambridge:

St John's Innovation Centre
Cowley Road
Cambridge
CB4 0WS

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